Market Research in Practice: An Introduction to Gaining Greater Market Insight

Market Research in Practice: An Introduction to Gaining Greater Market Insight

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Market Research in Practice: An Introduction to Gaining Greater Market Insight
Price: $46.95 - $39.88
(as of Jan 16,2025 16:03:55 UTC – Details)

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From the Publisher

C. Frederic John, Principal, Consilience & Consulting LLC endorsementC. Frederic John, Principal, Consilience & Consulting LLC endorsement

Praise from readers of the previous editionPraise from readers of the previous edition

Sonila K: This is my very 1st market research book & I am quite impressed with the contentsSonila K: This is my very 1st market research book & I am quite impressed with the contents

Claudette B: Excellent summary of market research industry.Claudette B: Excellent summary of market research industry.

Quality seeker: Good basic primer to marketing researchQuality seeker: Good basic primer to marketing research

Publisher ‏ : ‎ Kogan Page; 4th edition (November 30, 2021)
Language ‏ : ‎ English
Paperback ‏ : ‎ 392 pages
ISBN-10 ‏ : ‎ 1398602825
ISBN-13 ‏ : ‎ 978-1398602823
Item Weight ‏ : ‎ 1.92 pounds
Dimensions ‏ : ‎ 6.69 x 9.65 x 1.06 inches

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