Understanding Digital Marketing: A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns

Understanding Digital Marketing: A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns

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Understanding Digital Marketing: A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns
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From the Publisher

A Practical, no-nonsense guide...to engage consumers online and implement digital campaigns. A Practical, no-nonsense guide...to engage consumers online and implement digital campaigns.

John Horsley, Founder & CEO, Digital Doughnut endorsementJohn Horsley, Founder & CEO, Digital Doughnut endorsement

Dr. Sarah Warnes SFHEA, Principal Teaching Fellow, UCL School of ManagementDr. Sarah Warnes SFHEA, Principal Teaching Fellow, UCL School of Management

Scott Brinker, Editor, Chiefmartec.com and author of Hacking MarketingScott Brinker, Editor, Chiefmartec.com and author of Hacking Marketing

Darren Ingram, author of Darren Ingram Media endorsementDarren Ingram, author of Darren Ingram Media endorsement

Publisher ‏ : ‎ Kogan Page; 5th edition (November 24, 2020)
Language ‏ : ‎ English
Paperback ‏ : ‎ 448 pages
ISBN-10 ‏ : ‎ 1789666015
ISBN-13 ‏ : ‎ 978-1789666014
Item Weight ‏ : ‎ 1.95 pounds
Dimensions ‏ : ‎ 6.22 x 0.98 x 9.25 inches

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